In June 2008, a former private sector employee made the "great leap" and created his own company in Puy-en-Velay: Naturelhome. Convinced of the importance of really sustainable development, he went into ecological housing, planning from the outset to supplement his action with a social dimension.
Naturelhome operates in three areas: the construction of ecological woodframe houses, the manufacture of pre-assembled frame kits allowing the installation of very thick natural insulation, and the refurbishment of existing buildings. Organized initially as a corporation, the company received a subsidy from the DDTFP in January 2009 to become a workforce development agency, henceforth enabling it to combine ecology with outreach.

